Amica Helping Hands Charity

Helping all seniors thrive

Established in 2003, the Amica Helping Hands Charity supports Canadian seniors living under vulnerable conditions. Throughout the year, our residents and team members donate their time and talents into fundraising initiatives supporting the health and quality of life for at-risk seniors.

The charity also partners with local organizations and receives corporate sponsorship to assist seniors living in poverty and isolation, who need help now more than ever.

Below, Ashley MacLaren, our Senior Director of Brand Marketing, discusses where donations go and how every dollar makes a difference.